{"id":674,"date":"2026-01-21T12:46:09","date_gmt":"2026-01-21T11:46:09","guid":{"rendered":"https:\/\/catedracacv.uji.es\/?p=674"},"modified":"2026-02-05T16:53:29","modified_gmt":"2026-02-05T15:53:29","slug":"temporada-3-unidad-tematica-no-4-2","status":"publish","type":"post","link":"https:\/\/catedracacv.uji.es\/ca\/2026\/01\/21\/temporada-3-unidad-tematica-no-4-2\/","title":{"rendered":"Temporada 3 &#8211; Unitat tem\u00e0tica n\u00ba 5"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"gb-headline gb-headline-8c557e53 gb-headline-text\">Temporada 3 &#8211; Unidad tem\u00e0tica n\u00ba 5<\/h2>\n\n\n\n<h6 class=\"gb-headline gb-headline-1179cb1a gb-headline-text\"><strong>S\u00e8rie \u201cEducaci\u00f3 Medi\u00e0tica per a una Ciutadania Cr\u00edtica\u201d<\/strong><\/h6>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/catedrartve.uji.es\/wp-content\/uploads\/2023\/03\/LogoConsellValenciaAudiovisual-1.png\" alt=\"\" class=\"wp-image-348\" style=\"width:107px;height:118px\"\/><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-f-28-f-1-b-color has-alpha-channel-opacity has-f-28-f-1-b-background-color has-background is-style-default\"\/>\n\n\n\n<div style=\"height:45px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:35%\"><div class=\"gb-container gb-container-8c0de836\">\n\n<h4 class=\"gb-headline gb-headline-b6450a6b gb-headline-text\">1. <strong>T\u00edtol i autoria<\/strong><\/h4>\n\n\n\n<figure class=\"gb-block-image gb-block-image-33b5429e\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1433\" class=\"gb-image gb-image-33b5429e\" src=\"https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/01\/10-Temp.3X5-Com-es-financia-el-periodisme_-scaled.png\" alt=\"\" title=\"10 Temp.3X5 Com es financia el periodisme_\" srcset=\"https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/01\/10-Temp.3X5-Com-es-financia-el-periodisme_-scaled.png 2560w, https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/01\/10-Temp.3X5-Com-es-financia-el-periodisme_-300x168.png 300w, https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/01\/10-Temp.3X5-Com-es-financia-el-periodisme_-1024x573.png 1024w, https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/01\/10-Temp.3X5-Com-es-financia-el-periodisme_-768x430.png 768w, https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/01\/10-Temp.3X5-Com-es-financia-el-periodisme_-1536x860.png 1536w, https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/01\/10-Temp.3X5-Com-es-financia-el-periodisme_-2048x1147.png 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong><strong><strong><strong><strong><strong><strong><strong><strong><strong><strong><strong>Vanessa Roger Monz\u00f3<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><br><strong><strong>Universitat de Val\u00e8ncia<\/strong><\/strong><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"gb-container gb-container-540375e5\">\n\n<h4 class=\"gb-headline gb-headline-751e3e27 gb-headline-text\">2. <strong>Duraci\u00f3 del v\u00eddeo<\/strong><\/h4>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">7 minuts<\/p>\n\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:65%\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Cap\u00edtol 5: C\u00f3m es financia el periodisme?\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/4klBNLvBcds?list=PL6uy7Cpfzds_Uja_x6EuTvGtV3Eqo98bG\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<a class=\"gb-button gb-button-915c608a gb-button-text\" href=\"https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/01\/Unitat-Tematica-5-Com-es-financia-el-periodisme_-Vanessa-Roger.pdf\" rel=\"nofollow\">Descarregar fitxa en PDF<\/a>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\"><div class=\"gb-container gb-container-108bedd9\">\n\n<h4 class=\"gb-headline gb-headline-e336217c gb-headline-text\">3. Contingut del v\u00eddeo<\/h4>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">En esta unitat s\u2019exposen les principals caracter\u00edstiques del periodisme del segle XXI. Es defineixen les peculiaritats que ha de tindre un professional del sector period\u00edstic contemporani, marcat per la immediatesa de la informaci\u00f3 i la necessitat de verificar les dades.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Es determinen els beneficis derivats de la irrupci\u00f3 d\u2019internet i les xarxes socials i les ferramentes d\u2019intel\u00b7lig\u00e8ncia artificial aplicades al periodisme, aix\u00ed com dels problemes i desafiaments als quals s\u2019enfronta.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">S\u2019examinen les diferents vies de finan\u00e7ament del periodisme actual, que ha deixat de tindre en la publicitat la seua principal font d\u2019ingressos. D\u2019esta manera, es constata que una de les tend\u00e8ncies actuals \u00e9s la cerca de models de negoci m\u00e9s sostenibles, com el finan\u00e7ament dual, que combina ingressos per publicitat amb subscripcions i contingut premium. A m\u00e9s, el micromecenatge ha guanyat popularitat com una manera de finan\u00e7ar projectes period\u00edstics i mitjans de comunicaci\u00f3 independents.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Per part seua, el finan\u00e7ament privat i p\u00fablic tamb\u00e9 ha jugat un paper important en la superviv\u00e8ncia d&#8217;alguns mitjans de comunicaci\u00f3. Estos fluxos de finan\u00e7ament poden ser objecte de cr\u00edtiques per la seua possible influ\u00e8ncia en la independ\u00e8ncia editorial i la llibertat d\u2019informaci\u00f3.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\"><div class=\"gb-container gb-container-179646c6\">\n\n<h4 class=\"gb-headline gb-headline-bec86422 gb-headline-text\">4. Objectius de la Unitat Tem\u00e0tica<\/h4>\n\n\n\n<ul class=\"wp-block-list has-small-font-size\">\n<li>Entendre el canvi del model period\u00edstic en el segle XXI.<\/li>\n\n\n\n<li>Comprendre els reptes i oportunitats que representa la tecnologia digital i la Intel\u00b7lig\u00e8ncia Artificial en els mitjans de comunicaci\u00f3.<\/li>\n\n\n\n<li>Identificar els principals problemes als quals s&#8217;enfronta la professi\u00f3 period\u00edstica en l&#8217;actualitat.<\/li>\n\n\n\n<li>Con\u00e9ixer les diferents vies de finan\u00e7ament del periodisme contemporani.<\/li>\n<\/ul>\n\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"gb-container gb-container-9467a0ba\">\n\n<h4 class=\"gb-headline gb-headline-22ad9a22 gb-headline-text\">5. Activitats d\u2019aula<\/h4>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>A continuaci\u00f3, es suggereixen diverses activitats per a implementar a l\u2019aula. El material proposat pot ser substitu\u00eft o adaptat en funci\u00f3 del curs.<\/strong><\/p>\n\n\n\n<h6 class=\"wp-block-heading\"><strong>Activitat 1<\/strong><\/h6>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Visionat de la pel\u00b7l\u00edcula <em>Spotlight <\/em>(Tom McCarthy, 2015).<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Repte: <\/strong>identificar el procediment de treball en el periodisme d\u2019investigaci\u00f3, aix\u00ed com el tipus de fonts que empren els periodistes i els conflictes d\u2019interessos entre les parts implicades.<\/p>\n\n\n\n<h6 class=\"wp-block-heading\"><strong>Activitat <\/strong>2<\/h6>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Lectura del llibre (o d\u2019alguns cap\u00edtols) <em>El Director <\/em>(David Jim\u00e9nez, 2019). Per exemple, el cap\u00edtol <em>VIII. Els Acords <\/em>sobre el finan\u00e7ament que obtenen els mitjans de comunicaci\u00f3 des de les grans empreses privades.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Repte: <\/strong>con\u00e9ixer els conflictes d&#8217;interessos en els mitjans de comunicaci\u00f3 derivats de la seua depend\u00e8ncia econ\u00f2mica respecte al finan\u00e7ament de les grans empreses. Tamb\u00e9 pot extrapolar-se al finan\u00e7ament p\u00fablic. <\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Una altra opci\u00f3 \u00e9s el visionat del documental <a href=\"https:\/\/www.youtube.com\/watch?v=xhe-7ghTIis\"><em>Pagant per anar a la guerra<\/em><\/a> (7 minuts) i con\u00e9ixer els problemes de finan\u00e7ament d&#8217;un periodista freelance.<\/p>\n\n\n\n<h6 class=\"wp-block-heading\"><strong>Activitat <\/strong>3<\/h6>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Creaci\u00f3 de continguts audiovisuals mitjan\u00e7ant IA generativa<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Repte<\/strong>: generar un butllet\u00ed informatiu presentat mitjan\u00e7ant un avatar virtual.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Per a generar el presentador virtual es necessiten les seg\u00fcents ferramentes gratu\u00eftes: Un compte de Gmail (gratis) per a Iniciar sessi\u00f3 en:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-small-font-size\">ChatGPT 4o (gratis) per a generar un avatar i un text<\/li>\n\n\n\n<li class=\"has-small-font-size\">HeyGen (versi\u00f3 gratu\u00efta) per a animar l&#8217;avatar (opci\u00f3 AI Studio).<\/li>\n<\/ul>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">El v\u00eddeo resultant pot editar-se amb una ferramenta com Premiere o DaVinci, si b\u00e9 HeyGen permet incorporar veu (en Script), textos, icones i m\u00fasica (en Elements) i transicions (en les diferents pistes d&#8217;imatge, textos, icones i m\u00fasica).<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Nota: <\/strong>l\u2019avatar tamb\u00e9 pot triar-se des de la pr\u00f2pia plataforma de HeyGen. Al seu torn, el v\u00eddeo pot ser un contingut d&#8217;una p\u00e0gina web d&#8217;elaboraci\u00f3 col\u00b7laborativa similar a un peri\u00f2dic digital, realitzada mitjan\u00e7ant una ferramenta de Teams (SharePoint Pages), Canva o una aplicaci\u00f3 convencional per a crear websites (per exemple, Webnode, en la versi\u00f3 gratu\u00efta).<\/p>\n\n\n\n<h6 class=\"wp-block-heading\"><strong>Activitat <\/strong>4<\/h6>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Debat a l&#8217;aula. Arguments a favor i en contra de la IA en el periodisme.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Repte: <\/strong>Reflexionar sobre els desafiaments i beneficis que planteja la IA aplicada al periodisme. En l&#8217;apartat Refer\u00e8ncies s&#8217;inclouen enlla\u00e7os sobre esta tem\u00e0tica per a identificar arguments a favor i en contra.<\/p>\n\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\"><div class=\"gb-container gb-container-aeb96166\">\n\n<h4 class=\"gb-headline gb-headline-f061b9d5 gb-headline-text\">6. Recursos addicionals<\/h4>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Associaci\u00f3 de Periodistes Europeus (2024). La IA i el seu impacte al periodisme. <a href=\"https:\/\/www.apeuropeos.org\/la-inteligencia-artificial-y-su-impacto-en-el-periodismo-tradicional\/\">https:\/\/www.apeuropeos.org\/la-inteligencia-artificial-y-su-impacto-en-el-periodismo-tradiciona<\/a><a href=\"https:\/\/www.apeuropeos.org\/la-inteligencia-artificial-y-su-impacto-en-el-periodismo-tradicional\/\">l\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Blanco (2023). Com que la gent no s\u2019havia de subscriure als\u00a0\u00a0\u00a0\u00a0\u00a0 diaris. <a href=\"https:\/\/juancarlosblanco.es\/2023\/10\/03\/suscripciones-medios-de-comunicacion\/\">https:\/\/juancarlosblanco.es\/2023\/10\/03\/suscripciones-medios-de-comunicacion\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Digital News Report (2023). <a href=\"https:\/\/www.digitalnewsreport.es\/informe-ejecutivo-digital-news-report-2023-el-periodismo-afronta-los-retos-de-la-confianza-y-el-interes-ante-los-nuevos-referentes\/\">INFORME EJECUTIVO | DIGITAL NEWS REPORT 2023: El<\/a> <a href=\"https:\/\/www.digitalnewsreport.es\/informe-ejecutivo-digital-news-report-2023-el-periodismo-afronta-los-retos-de-la-confianza-y-el-interes-ante-los-nuevos-referentes\/\">periodismo afronta los retos de la confianza y el inter\u00e9s ante los nuevos referentes | Digital News<\/a> <a href=\"https:\/\/www.digitalnewsreport.es\/informe-ejecutivo-digital-news-report-2023-el-periodismo-afronta-los-retos-de-la-confianza-y-el-interes-ante-los-nuevos-referentes\/\">Report Espa\u00f1a 2023 (DNR): informe de noticias digitales en espa\u00f1ol<\/a> <\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Garc\u00eda Avil\u00e9s, J.A. (2024). Intel\u00b7lig\u00e8ncia humana, estupidesa artificial: ad\u00e9u al periodisme tal com el coneixem <a href=\"https:\/\/mip.umh.es\/blog\/2024\/02\/06\/inteligencia-humana-estupidez-artificial-adios-al-periodismo-tal-y-como-lo-conocemos\/\">https:\/\/mip.umh.es\/blog\/2024\/02\/06\/inteligencia-humana-estupidez-artificial-adios-al-periodismo-tal-y-como-lo-conocemos\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Grupo F\u00f3rmula (2023). Coneix Nat, la primera conductora generada per IA a Llatinoam\u00e8rica <a href=\"https:\/\/www.youtube.com\/watch?v=FB7hWbQpDNU\">\u00a1El<\/a> <a href=\"https:\/\/www.youtube.com\/watch?v=FB7hWbQpDNU\">futuro lleg\u00f3! Conoce a<\/a> <a href=\"https:\/\/www.youtube.com\/watch?v=FB7hWbQpDNU\">Nat<\/a><a href=\"https:\/\/www.youtube.com\/watch?v=FB7hWbQpDNU\">, la primera conductora generada por IA en Latinoam\u00e9rica<\/a> <a href=\"https:\/\/www.youtube.com\/watch?v=FB7hWbQpDNU\">(youtube.com)<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Informe Reuters (2022). <a href=\"https:\/\/reutersinstitute.politics.ox.ac.uk\/journalism-media-and-technology-trends-and-predictions-2022\">https:\/\/reutersinstitute.politics.ox.ac.uk\/journalism-media-and-<\/a><a href=\"https:\/\/reutersinstitute.politics.ox.ac.uk\/journalism-media-and-technology-trends-and-predictions-2022\">technology-trends-and-predictions-2022<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Marcos, N. (2024). El Pa\u00eds, 22 de marzo. <a href=\"https:\/\/elpais.com\/television\/2024-03-22\/asi-se-hizo-alba-renai-la-influencer-virtual-que-presenta-un-programa-sobre-supervivientes-no-ha-venido-a-quitar-el-trabajo-a-nadie.html\">As\u00ed se hizo Alba<\/a> <a href=\"https:\/\/elpais.com\/television\/2024-03-22\/asi-se-hizo-alba-renai-la-influencer-virtual-que-presenta-un-programa-sobre-supervivientes-no-ha-venido-a-quitar-el-trabajo-a-nadie.html\">Rena<\/a><a href=\"https:\/\/elpais.com\/television\/2024-03-22\/asi-se-hizo-alba-renai-la-influencer-virtual-que-presenta-un-programa-sobre-supervivientes-no-ha-venido-a-quitar-el-trabajo-a-nadie.html\">i, la<\/a> <a href=\"https:\/\/elpais.com\/television\/2024-03-22\/asi-se-hizo-alba-renai-la-influencer-virtual-que-presenta-un-programa-sobre-supervivientes-no-ha-venido-a-quitar-el-trabajo-a-nadie.html\">\u2018influencer<\/a><a href=\"https:\/\/elpais.com\/television\/2024-03-22\/asi-se-hizo-alba-renai-la-influencer-virtual-que-presenta-un-programa-sobre-supervivientes-no-ha-venido-a-quitar-el-trabajo-a-nadie.html\">\u2019 virtual que<\/a> <a href=\"https:\/\/elpais.com\/television\/2024-03-22\/asi-se-hizo-alba-renai-la-influencer-virtual-que-presenta-un-programa-sobre-supervivientes-no-ha-venido-a-quitar-el-trabajo-a-nadie.html\">presenta un programa sobre \u2018Supervivientes\u2019: \u201cNo ha venido a quitar el trabajo a nadie\u201d |<\/a> <a href=\"https:\/\/elpais.com\/television\/2024-03-22\/asi-se-hizo-alba-renai-la-influencer-virtual-que-presenta-un-programa-sobre-supervivientes-no-ha-venido-a-quitar-el-trabajo-a-nadie.html\">Televisi\u00f3n | EL PA\u00cdS (elpais.com)<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Marzal Felici, Javier; L\u00f3pez-Olano, Carlos y Soler Campillo, Maria (2021). <em>Participaci\u00f3n ciudadana y medios de comunicaci\u00f3n p\u00fablicos 1: Conceptos y teor\u00edas. <\/em>Valencia: Tirant Lo Blanch. Disponible en: <a href=\"https:\/\/dialnet.unirioja.es\/servlet\/libro?codigo=851180\">https:\/\/dialnet.unirioja.es\/servlet\/libro?codigo=851180<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Ministerio de Hacienda (2024). <a href=\"https:\/\/contrataciondelestado.es\/wps\/portal\/plataforma\">Plataforma de Contrataci\u00f3n del Sector P\u00fablico<\/a> <a href=\"https:\/\/contrataciondelestado.es\/wps\/portal\/plataforma\">(contrataciondelestado.es)<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Observatorio de Medios \u2013 UCA (2023). Mapa del periodisme digital d\u2019Espa\u00f1a. <a href=\"https:\/\/observatoriodemedios.uca.edu.ar\/mapa-del-periodismo-digital-de-espana\/\">https:\/\/observatoriodemedios.uca.edu.ar\/mapa-del-periodismo-digital-de-espana<\/a><a href=\"https:\/\/observatoriodemedios.uca.edu.ar\/mapa-del-periodismo-digital-de-espana\/\">\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Pagando por ir a la guerra (2012). <a href=\"https:\/\/www.youtube.com\/watch?v=xhe-7ghTIis\">Pagando para ir a la guerra (youtube.com)<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Prodigioso Volc\u00e1n (2024). Inteligencia Artificial (IA) per als periodistes <a href=\"https:\/\/www.prodigiosovolcan.com\/sismogramas\/ia-periodistas\/\">https:\/\/www.prodigiosovolcan.com\/sismogramas\/ia-periodistas<\/a><a href=\"https:\/\/www.prodigiosovolcan.com\/sismogramas\/ia-periodistas\/\">\/<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><em>The Conversation <\/em>(2023). Intel\u00b7lig\u00e8ncia artificial i periodisme: qui guanya i qui perd a les redaccions? <a href=\"https:\/\/theconversation.com\/inteligencia-artificial-y-periodismo-quien-gana-y-quien-pierde-en-las-redacciones-212511\">https:\/\/theconversation.com\/<\/a><a href=\"https:\/\/theconversation.com\/inteligencia-artificial-y-periodismo-quien-gana-y-quien-pierde-en-las-redacciones-212511\">inteligencia-artificial-y-periodismo-quien-gana-y-<\/a><a href=\"https:\/\/theconversation.com\/inteligencia-artificial-y-periodismo-quien-gana-y-quien-pierde-en-las-redacciones-212511\">quien-pierde-en-las-redacciones-212511<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Vidal Carretero, Antoni (2023). <em>El \u00faltimo periodista. La inteligencia artificial toma el relevo.<\/em><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Barcelona: Marcombo. Xinhuanet (2018). El primer presentador de not\u00edcies d&#8217;IA del m\u00f3n fa \u201cel seu\u201d debut a la Xina. <a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">World&#8217;<\/a><a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">s<\/a><a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">firs<\/a><a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">t AI<\/a><a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">new<\/a><a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">s anchor<\/a><a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">make<\/a><a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">s \u00ab<\/a><a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">his<\/a><a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">\u00bb China debut &#8211;<\/a><a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">Xinhu<\/a>a <a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">| English.news.cn<\/a><a href=\"http:\/\/www.xinhuanet.com\/english\/2018-11\/08\/c_137591813.htm\">(xinhuanet.com)<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\"><div class=\"gb-container gb-container-d088cc3a\">\n\n<h4 class=\"gb-headline gb-headline-174cb58f gb-headline-text\">7. <strong>Eines de IA aplicades al Periodisme<\/strong><\/h4>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Etapa de preproducci\u00f3 de la informaci\u00f3&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/strong><strong><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table has-small-font-size\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Colibri.ai<\/strong><strong><\/strong><\/td><td><a href=\"https:\/\/colibri.ai\/\">https:\/\/colibri.ai\/<\/a><\/td><td>Transcripci\u00f3 d&#8217;entrevistes i de reunions virtuals. Genera resums.<\/td><\/tr><tr><td><strong>SpeechText.ai<\/strong><strong><\/strong><\/td><td><a href=\"https:\/\/speechtext.ai\/\">https:\/\/speechtext.ai\/<\/a><\/td><td>Transcripci\u00f3 d&#8217;entrevistes, podcasts i videoconfer\u00e8ncies. Genera subt\u00edtols per a v\u00eddeos.<\/td><\/tr><tr><td><strong>Sonix.ai<\/strong><strong><\/strong><\/td><td><a href=\"https:\/\/sonix.ai\/\">https:\/\/sonix.ai\/<\/a><\/td><td>Transcripci\u00f3, traducci\u00f3 i subtitulaci\u00f3 autom\u00e0tica de fitxers d\u00e0udio i v\u00eddeo.<\/td><\/tr><tr><td><strong>Descript<\/strong><strong><\/strong><\/td><td><a href=\"https:\/\/www.descript.com\/\">https:\/\/www.descript.com\/<\/a><\/td><td>Editor de v\u00eddeo i podcast que transcriu \u00e0udio a text i converteix text en \u00e0udio.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Etapa de producci\u00f3 de la informaci\u00f3&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/strong><strong><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table has-small-font-size\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>GClaude IA<\/strong><strong><\/strong><\/td><td><a href=\"https:\/\/chat.openai.com\/\">https:\/\/chat.openai.com\/<\/a><\/td><td>Genera textos i imatges. Associat a Dall-E<\/td><\/tr><tr><td><strong>Dall-<\/strong><strong>E<\/strong><strong><\/strong><\/td><td><a href=\"https:\/\/openai.com\/dall-e-3\">https:\/\/openai.com\/dall-e-3<\/a><\/td><td>Generaci\u00f3 d&#8217;imatges<\/td><\/tr><tr><td><strong>Stable Diffusion<\/strong><\/td><td><a href=\"https:\/\/stability.ai\/\">https:\/\/stability.ai\/<\/a><\/td><td>Generaci\u00f3 d&#8217;imatges<\/td><\/tr><tr><td><strong>Firefly Adobe<\/strong><strong><\/strong><\/td><td><a href=\"https:\/\/firefly.adobe.com\/\">https:\/\/firefly.adobe.com\/<\/a><\/td><td>Generaci\u00f3 d&#8217;imatges<\/td><\/tr><tr><td><strong>Gabrielle<\/strong><\/td><td><a href=\"https:\/\/www.narrativa.com\/\">https:\/\/www.narrativa.com\/<\/a><\/td><td>Interpreta dades d\u2019estad\u00edstiques i genera not\u00edcies (escrites i sonores) a temps real. Plataforma d&#8217;IA a RTVE, El Confidencial, SPORT, L\u2019Espanyol i El Peri\u00f3dico<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Etapa de distribuci\u00f3 de la informaci\u00f3&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/strong><strong><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table has-small-font-size\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>SocialFLow<\/strong><strong><\/strong><\/td><td><a href=\"https:\/\/piano.io\/es\/product\/socialflow\/\">https:\/\/piano.io\/es\/product\/socialflow\/<\/a><\/td><td>Optimitza la publicaci\u00f3 de continguts a les xarxes socials.<\/td><\/tr><tr><td><strong>SeoTube &#8211; vidIQ Vision (Ai Coach)<\/strong><strong><\/strong><\/td><td><strong>&nbsp;<\/strong> <a href=\"https:\/\/vidiq.com\/es\/chat\/\">https:\/\/vidiq.com\/es\/chat\/<\/a><\/td><td><strong>&nbsp;<\/strong> SEO continguts de YouTube.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"gb-container gb-container-3c60aeac\">\n\n<h4 class=\"gb-headline gb-headline-d9684d06 gb-headline-text\">8. Fitxa t\u00e8cnica del v\u00eddeo<\/h4>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Direcci\u00f3 de projecte: <\/strong>Javier Marzal Felici; Marta Mart\u00edn N\u00fa\u00f1ez; Teresa Sorolla Romero<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Producci\u00f3n: <\/strong>Roberto Arnau Rosell\u00f3 y Antonio Loriguillo L\u00f3pez<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Gui\u00f3 i realitzaci\u00f3: <\/strong>Vanessa Roger Monz\u00f3<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Presentadors: <\/strong>Lara Pi\u00f1ana y Vicent Moya<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Equips audiovisuales i plat\u00f3: <\/strong>Laboratori de Ci\u00e8ncies de la Comunicaci\u00f3 UJI<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Direcci\u00f3 de fotografia: <\/strong>Juan Plasencia Garc\u00eda <\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Edici\u00f3 i postproducci\u00f3: <\/strong>Claudia Ferrando Paulo <\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Ajudant de postproducci\u00f3: <\/strong>Rub\u00e9n Nieto Gonz\u00e1lez <\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Supervisi\u00f3 de muntatge: <\/strong>Jordi Monta\u00f1ana <\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Direcci\u00f3 d\u2019art: <\/strong>Daniel Zome\u00f1o<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Grafisme i efectes de postproducci\u00f3: <\/strong>Adam Brenes, Micrea Film Projects S.L.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Revisi\u00f3 ling\u00fc\u00edstica: <\/strong>Grup d\u2019Investigaci\u00f3 I.T.A.C.A.-UJI<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Imatges: <\/strong>Artgrid, \u00c0 Punt M\u00e8dia<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>M\u00fasica: <\/strong>Artlist<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Amb la col\u00b7laboraci\u00f3 de: <\/strong>Universitat de Val\u00e8ncia, Universitat Jaume I, \u00c0 Punt M\u00e8dia, CEFIRE de Castell\u00f3 de la Conseller\u00eda d\u2019Educaci\u00f3 de la Generalitat Valenciana<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Una producci\u00f3n del: <\/strong>Laboratorio de Ciencias de la Comunicaci\u00f3n, UJI<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><strong>Amb el suport de: <\/strong>C\u00e1tedra Interuniversitaria de An\u00e1lisis y Prospectiva Audiovisual en la Universitat Jaume I del Consell de l\u2019Audiovisual de la Comunitat Valenciana, C\u00e0tedra RTVE-UJI \u201cCultura Audiovisual i Alfabetitzaci\u00f3 Medi\u00e0tica\u201d i Projecte de Recerca \u201cAlfabetitzaci\u00f3 medi\u00e0tica als mitjans de comunicaci\u00f3 p\u00fablics\u201d (AMI-EDUCOM) PID2022-1288NB-I00, finan\u00e7at pel Ministeri de Ci\u00e8ncia, Innovaci\u00f3 i Universitats i l\u2019Ag\u00e8ncia Estatal de Recerca.<\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\"><\/p>\n\n<\/div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Temporada 3 &#8211; Unidad tem\u00e0tica n\u00ba 5 S\u00e8rie \u201cEducaci\u00f3 Medi\u00e0tica per a una Ciutadania Cr\u00edtica\u201d 1. T\u00edtol i autoria Vanessa Roger Monz\u00f3Universitat de Val\u00e8ncia 2. Duraci\u00f3 del v\u00eddeo 7 minuts 3. Contingut del v\u00eddeo En esta unitat s\u2019exposen les principals caracter\u00edstiques del periodisme del segle XXI. Es defineixen les peculiaritats que ha de tindre un &#8230; <a title=\"Temporada 3 &#8211; Unitat tem\u00e0tica n\u00ba 5\" class=\"read-more\" href=\"https:\/\/catedracacv.uji.es\/ca\/2026\/01\/21\/temporada-3-unidad-tematica-no-4-2\/\" aria-label=\"M\u00e9s informaci\u00f3 sobre Temporada 3 &#8211; Unitat tem\u00e0tica n\u00ba 5\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":638,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[],"class_list":["post-674","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-serie-3-ca"],"_links":{"self":[{"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/posts\/674","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/comments?post=674"}],"version-history":[{"count":3,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/posts\/674\/revisions"}],"predecessor-version":[{"id":917,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/posts\/674\/revisions\/917"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/media\/638"}],"wp:attachment":[{"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/media?parent=674"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/categories?post=674"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/tags?post=674"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}