{"id":963,"date":"2026-02-09T12:45:05","date_gmt":"2026-02-09T11:45:05","guid":{"rendered":"https:\/\/catedracacv.uji.es\/?p=963"},"modified":"2026-02-06T06:16:32","modified_gmt":"2026-02-06T05:16:32","slug":"el-analisis-filmico-y-el-desafio-de-la-educacion-mediatica","status":"publish","type":"post","link":"https:\/\/catedracacv.uji.es\/ca\/2026\/02\/09\/el-analisis-filmico-y-el-desafio-de-la-educacion-mediatica\/","title":{"rendered":"Participaci\u00f3n ciudadana y medios de comunicaci\u00f3n p\u00fablicos 1. Conceptos y teor\u00edas"},"content":{"rendered":"\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"gb-container gb-container-9cb6a57c\">\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"gb-block-image gb-block-image-3a3252c0\"><a href=\"https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/02\/LibroParticipacionCiudadanaMCP1_Tirant2021.pdf\"><img loading=\"lazy\" decoding=\"async\" width=\"1428\" height=\"2048\" class=\"gb-image gb-image-3a3252c0\" src=\"https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/02\/LibroParticipacionCiudadanaMCP1_Tirant2021-1428x2048-1.jpg\" alt=\"\" title=\"LibroParticipacionCiudadanaMCP1_Tirant2021-1428x2048\" srcset=\"https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/02\/LibroParticipacionCiudadanaMCP1_Tirant2021-1428x2048-1.jpg 1428w, https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/02\/LibroParticipacionCiudadanaMCP1_Tirant2021-1428x2048-1-209x300.jpg 209w, https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/02\/LibroParticipacionCiudadanaMCP1_Tirant2021-1428x2048-1-714x1024.jpg 714w, https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/02\/LibroParticipacionCiudadanaMCP1_Tirant2021-1428x2048-1-768x1101.jpg 768w, https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/02\/LibroParticipacionCiudadanaMCP1_Tirant2021-1428x2048-1-1071x1536.jpg 1071w\" sizes=\"auto, (max-width: 1428px) 100vw, 1428px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/catedracacv.uji.es\/wp-content\/uploads\/2026\/02\/LibroParticipacionCiudadanaMCP1_Tirant2021.pdf\">Desc\u00e0rrega el llibre complet en PDF<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><br>Cr\u00e8dits<\/strong><\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">Aquest llibre ofereix la difusi\u00f3 d&#8217;alguns resultats del projecte de recerca \u201cParticipaci\u00f3 ciutadana i mitjans de comunicaci\u00f3 p\u00fablics. An\u00e0lisi d&#8217;experi\u00e8ncies de&nbsp;co-creaci\u00f3&nbsp;audiovisual a Espanya i Europa (PARCICOM)\u201d, codi RTI2018-093649-B-I00, projecte finan\u00e7at per la Convocat\u00f2ria 2018 de Projectes de R+D+I \u201cReptes Recerca\u201d, del Programa Estatal de R+D+I orientada als Reptes de la Societat, Ministeri de Ci\u00e8ncia, Innovaci\u00f3 i Universitats, per al per\u00edode 2019-2021, sota la direcci\u00f3 de Javier Marzal&nbsp;Felici.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\"><strong><strong>Marzal-Felici, J., L\u00f3pez-Olano, C., Soler-Campillo, M. (eds.) (2021).&nbsp;<em>Participaci\u00f3n ciudadana y medios de comunicaci\u00f3n p\u00fablicos 1. Conceptos y teor\u00edas.&nbsp;<\/em>Val\u00e8ncia: Editorial Tirant Lo Blanch.<\/strong><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br><br>L&#8217;entorn medi\u00e0tic p\u00fablic \u00e9s canviant i imprevisible, i afronta una crisi que s&#8217;ha convertit en cr\u00f2nica i que \u00e9s afavorida pels que aposten per una visi\u00f3 mercantilista de la comunicaci\u00f3 d&#8217;acord amb les teories neoliberals imperants. Els \u00faltims episodis d&#8217;aquest afebliment corresponen al fenomen de&nbsp;plataformitzaci\u00f3&nbsp;d&#8217;una banda, i per un altre al per\u00edode de postveritat en el qual sembla que hem entrat sense retorn. En aquesta aproximaci\u00f3 inicial al fenomen, repassem el paper del qual ja es pot considerar com un concepte cl\u00e0ssic: el de la participaci\u00f3, que \u00e9s vist com a estrat\u00e8gic i clau per al futur dels mitjans p\u00fablics des de fa ni m\u00e9s ni menys que quaranta anys. La participaci\u00f3 es revela com un \u201ctalism\u00e0\u201d, que m\u00e9s enll\u00e0 de la seva funci\u00f3 legitimadora dels estomacats mitjans de servei p\u00fablic, cal resignificar, buscant objectius concrets i tangibles. La fi \u00faltima ha de ser recuperar el seu sentit democratitzador en les societats del futur.<\/p>\n<\/div>\n<\/div>\n\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Javier Marzal-Felici, Carlos L\u00f3pez-Olano, Mar\u00eda Soler-Campillo <\/p>\n","protected":false},"author":1,"featured_media":965,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,19],"tags":[],"class_list":["post-963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-investigacio","category-publicacions"],"_links":{"self":[{"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/posts\/963","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/comments?post=963"}],"version-history":[{"count":5,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/posts\/963\/revisions"}],"predecessor-version":[{"id":975,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/posts\/963\/revisions\/975"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/media\/965"}],"wp:attachment":[{"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/media?parent=963"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/categories?post=963"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/catedracacv.uji.es\/ca\/wp-json\/wp\/v2\/tags?post=963"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}